Illinois Video Gaming Revenue Hit a Record $2.4 Billion in 2024 — Here's What That Means for Your Business

Illinois video gaming has quietly become one of the most lucrative revenue streams available to bars, restaurants, and fraternal organizations in the state — and the numbers keep climbing.
In 2024, licensed video gaming terminals across Illinois generated over $2.4 billion in net terminal income, split between operators, establishments, and the state. That's not lottery scratch-offs or pull tabs. That's regulated, licensed electronic gaming that sits in your bar or lounge and generates a check every single month.
What the Numbers Actually Mean for an Establishment
The state of Illinois splits net terminal income (NTI) — the money left after players are paid out — between several parties. Establishments receive 29% of NTI directly. With the average Illinois gaming location generating between $8,000 and $15,000 in NTI per month, that translates to $2,300–$4,350 per month in passive revenue for a typical location running five terminals.
Some of the highest-performing locations in the state are generating $20,000+ in monthly NTI, putting $5,800+ per month directly into the establishment's pocket — just from gaming.
Who Qualifies?
Any establishment with a valid Illinois liquor license can apply for a video gaming license, including:
- Bars and taverns
- Restaurants with a full bar
- Truck stops and travel plazas
- Veterans organizations and fraternal clubs (VFW, American Legion, Moose Lodge, etc.)
The Operator Relationship
Establishments don't buy or maintain the terminals themselves. That's the operator's job. A licensed video gaming operator like Rise2Shine Gaming handles everything — machine procurement, installation, compliance, maintenance, and repairs — at no upfront cost to you. In return, the operator takes a share of the NTI alongside your establishment cut.
The key is choosing an operator who's transparent about your share, keeps machines in top condition, and responds quickly when something goes wrong.
The Bottom Line
With record revenue and a straightforward licensing process, there has never been a better time for Illinois establishments to add video gaming. If you're already licensed and not earning gaming revenue, you're subsidizing your competition.